I'm sorry. Yes, he mailed out postcards like Frank suggested. He did it for strip and wax, janitorial, but I would get carpet cleaning spinoff from it. That's how I got my jani business going for nothing. That's how we had a falling out
With postcards, and few hundred of your past customers. You can specialize in one or two services. That you
like to do . Like upholstery cleaning or maybe become a pet urine specialist to them.
When they see that postcard every month saying that you specialize, you become that specialist within six months in their mind.
Even with all of $tanley $teamer's advertising.
you will be the specialist in their area, in their mind!
Postcards are very powerful tool!!!
Underestimated by most service companies...
I wish all my competition in my area, the best of LUCK with G00g le.!!!!!!!!!!!!!!!!!!!!!!!
I'll just keep sending postcards
